LAFF Day II

The festival is open to the public, however, certain events will require a ticket purchase/RSVP. General admission allows entrance to the ExpoStage, ExperienceStage, and EcoLounge. If there are available seats for a talk or screening admission can be arranged to the Academy/Cinema Stage.

*If you are purchasing or RSVPing for an event below you do not need a General Admission ticket!

11:00 AM – 7:00 PM
LA Fashion Festival 2019 Debuts Matthew Rolston’s “Hollywood Royale: Out of the School of Los Angeles” as a First-Ever Untethered Virtual Reality Gallery Experience, Presented by The Mill

LA Fashion Festival 2019 Debuts Matthew Rolston’s “Hollywood Royale: Out of the School of Los Angeles” as a First-Ever Untethered Virtual Reality Gallery Experience, Presented by The Mill

Glamour, high technology, sustainability and style come together in a unique form at LAFF19: a virtual reality gallery experience of celebrity photographer Matthew Rolston’s 1980s retrospective exhibition, “Hollywood Royale: Out of the School of Los Angeles.” Utilizing Oculus Quest, the latest in untethered headset technology, The Mill, an international leader in VFX and creative content, has created this first-of-its-kind moment in Hollywood history.

From Michael Jackson to Madonna, Prince, George Michael, Cyndi Lauper and many more, the portraits of Hollywood Royale comprise a literal ‘who’s-who’ of ‘80s pop culture, commissioned largely for Andy Warhol’s Interview magazine and Jann Wenner’s Rolling Stone. Matthew Rolston’s influential photographic approach is captured in a three-dimensional virtual gallery space. Take an intimate ‘journey’ through Rolston’s photographs, curated and guided by the artist himself, and hear some of the personal stories behind these classic images.

Rolston’s Hollywood Royale VR gallery will be on display September 20-21 at the Los Angeles Fashion Festival, an innovative showcase for the very latest in film, fashion, beauty and retail. In accordance with the theme of its 2019 season, LAFF believes sustainability shouldn’t be a luxury; it should be a way of life.

Sustainability can be expressed in many forms, and one of them, according to Rolston, is “the sustainability of cultural memory.” Rolston’s photographs of the 1980s are highly inflected by the visual history of Hollywood’s Golden Age, and as such, help to sustain the cinema city’s traditions of high style and theatricality.

Immersion producer: The Mill is made up of artists, technologists, and makers for all media, working at the frontiers of visual narrative. Built on the bedrock of cinematic legacy, and high-profile fashion commercial work, they use virtual and augmented realities to build the future of interactive and immersive experiences.

Experience producer: Poised as a cornerstone of LA fashion events, LA Fashion Festival (LAFF) showcases progressive ideas via an immersive cultural experience of film, retail, innovation, and beauty influences. Founded on the basis of inclusion, sustainability, and community, LAFF is a 501(c)(3) nonprofit platform produced by The kulturspace Foundation for forward-thinking creatives & brands to showcase collaborations and incite meaningful exchanges.

Featured Artist: Matthew Rolston is a photographer, director, creative director and artist whose work has helped define the aesthetics of American portrait photography. In 1977, Rolston was ‘discovered’ by Andy Warhol, who commissioned portraits for proto-celebrity magazine, Interview, soon followed by assignments for Rolling Stone, from founding editor Jann Wenner, and from Vanity Fair magazine, under editors Tina Brown and later, Graydon Carter. Rolston’s images are notable for their glamorous lighting and detail-rich sets. His photographs have been exhibited worldwide and are in the permanent collections of LACMA and the National Portrait Gallery in Washington, D.C., among others.

10:00 AM – 12:00 PM
Angela Lindvall: Beauty Begins in Me with Co-Creator Kayren Pace

Model, social entrepreneur, and activist Angela Lindvall along with co-creator Kayren Pace take us on a journey of inner discovery in this immersive session. The goal is to embrace our natural beauty and the miracle of our body’s self-healing, regenerative powers in understanding that existence in itself is beautiful.

Join us in an experiential session involving a soothing sound bath, a stimulating Pranayama using Breath of Fire, and an enlightening guided meditation to align our heart, mind, and will. Experience an awakening of your senses with Angela and Kayrens natural plant-derived oils as you inhale the good and exhale the bad.

This will be followed by an intimate Salon gathering where we’ll explore the idea that real beauty stems from knowledge and the light within. We’ll delve into how our values drive our choices and impact society and the environment around us, and how this shapes our current and future reality.

Join us in rediscovering your inner beauty.

*You are encouraged to bring a yoga mat.

12:00 PM – 2:00 PM

Pattern drafting is said to be the most intimidating part of sewing, the aim of this class is to show how easy, creative and fun this process can be. In this beginner level workshop, the participants will be taught how to correctly take and record measurements for skirts or pants, and how to apply these measurements on dotted pattern paper to draft a basic bloc. In the second half of the class we will teach them how to add allowance to their custom patterns, cut and pin the garment for an in class fitting. The participants will leave the class with a well fitted pant or skirt pattern that can be made into a simple garment, and used to create other designs. Participants of this workshop will be encouraged to sew their garments in the Home Sewing Workshop.

*100% of the workshop fee goes to materials.

12:15 PM – 1:00 PM
We are often faced with conflicting priorities when weighing the pros and cons of our purchase decisions. What might seem like an easy choice for one person might not be so for another. But all change starts with a single step. Your journey as a conscious consumer doesn’t have to be all or nothing. Let’s start with something basic.

What makes one a conscious consumer? How “ethical” does one need to be to be considered one? We are often faced with conflicting priorities. What might seem like an easy choice for one person might not be so for another. We get that, and we’re here to share a grounded perspective of conscious consumerism. What are the right questions to ask? How do we evaluate the options we’re presented with? And more importantly, what can brands do to make it easier to embrace conscious consumerism?

Panelists TBA

12:45 PM – 1:45 PM
A cinematic performance installation : Jason E.C. Wright brings a story to life through narrative spoken word, exploring the intersection of performance art, modest fashion, & cinematic storytelling.

Art/Visual direction : Christopher Ryan Laughter
produced by Burntsienna Research Society

1:15 PM – 2:15 PM
NEER invites you to enjoy a collection of work from the leading filmmakers providing dynamic content specialized for the digital audience. A brand's culture and values are powerfully communicated through cinematic storytelling by talented artists. See the various visual approaches and direction NEER's artists have taken to bring brand visions to life.

Please join us to view featured works from our artists.

Franklin Burger - Director/DP
Zexi Qi - Director/DP/Editor
Geoff George - Cinematographer, 2019 Emerging Cinematographer of the Year Honoree
Andy Madeleine - Multi-faceted Filmmaker
Dillon Schneider- Cinematographer
Fiorella Occhipinti - Cinematographer & Photographer
Brian Henderson - Director/DP/Editor
Gus Sacks - Cinematographer
William C. Nixon - Director/DP/Editor
Dyan Jong Studios - Director & Experiential Artist
Ramon J. Goni - Director/DP
Marz Miller- Director/DP
Logan Rice - Director/DP/Editor
Kelsey Smith - Cinematographer
Dante Pasquinelli - Colorist
Anthony Reese Schneider - Editor
Thomas Simon - Director/DP
Jason Krangel - Cinematographer
Marianne Williams - Cinematographer
Jeffrey Vogeding - Director/DP
Max Losito - Still Life Cinematographer
Suzaine! - Cinematographer
Mata Brothers - Director/DP brother team

2:30 PM – 3:15 PM
Queer Identity in Fashion and Film as a Subversive Art

“This is a book about the subversion of existing values, institutions, mores, and taboos - East and West, Left and Right - by the potentially most powerful art of the century” wrote Amos Vogel in 1974 in the book “Film as a Subversive Art”.

Robert Mapplethorpe (photographer), Alexander McQueen (designer), David Bowie or Freddie Mercury (musicians)… these are just some examples of queer and non-binary avant-garde artists who reached global recognition and acceptance after breaking all the molds of what was socially acceptable at their time, and sometimes themselves in the process of doing so.

Almost half-a-century later most of the taboos Amos identified in his book - sex, violence, birth, death... -seem to have been overcome or at least exposed, sometimes in brutally raw ways primarily online whether through porn… or explicit violence on Facebook, not necessarily in artistic ways.

So is film still as relevant in the advent of the digital age and social media content? And what about the queer counterculture movements of the 70s and the 80s? Did their message and leadership fizzle out now that we can get married? What do the new generations have to say and how are they saying it? Are Youtube and Instagram the new window displays where to break those molds the way New York or London art galleries were in the 80s?

We’ll explore our role as artists, performers, designers and storytellers in a world that seems to have become the chaotic, amoral and violent place that many also find ways to blame us for. Do we highlight and contribute to the perception of chaos or do we shift the spotlight to the harmony that art carries in all of its forms no matter what our message is?

Ramon J. Goni - Filmmaker and founder of Swoon (Moderator)
Rain Valdez - Actress and Writer
Bia Jurema - Filmmaker and Music Video Director
Damien Navarro - Executive Director of Outfest LA
Fin Argus - Musician and Actor

3:00 PM – 5:00 PM
This is a Beginner level workshop, the participants will learn how to setup and operate a home sewing machine. By the end of the class they will know how to use basic sewing tools, thread and operate a home sewing machine. They will leave the workshop with a sewn garment, like a tote bag, an apron or skirt, pant or teddy bear. The aim of this workshop is to inspire people to sew more, mend their clothes and eventual learn how to make their own clothes.

*100% of the workshop fee goes to materials.

3:30 PM – 4:00 PM

We'll screen some of the best film submissions on the LAFF stage. Lights, camera, fashion, action!

See LAFF APP for lineup.

4:15 PM – 5:00 PM
Now one of the most pressing global issues of our time, sustainability remains unchartered territory for most businesses, particularly within the fashion industry. It’s high time to transition from lip service marketing campaigns to transparent full-scale sustainable systems to make real change happen.

From Rihanna’s Fenty to Lady Gaga’s Haus Laboratories, we are seeing brands boldly inspiring proud diversity. Model casting too, has become noticeably more inclusive, with exotic faces such as Winnie Harlow, Shaun Ross, Khoudia Diop, and Aaron Philip gracing beauty ads, runways, and magazine covers.

As we welcome a new age of beauty that celebrates diversity and inclusivity by telling these stories with the respect and appreciation they deserve, it’s also an opportunity to infuse sustainable fashion into the narrative. In championing an open, kind, and enlightened era of fashion, let’s extend inclusivity to the environment, community, and animals we co-exist with.

We see brands doing their part in making sustainability the new status quo: Atelier & Repairs’ 0% new production 100% circular business model, Natural Fiber Welding's premium plant-based leather, and Nuuly's subscription-based clothing rental service are just a few examples.

Join us as we explore the movement that’s making sustainable fashion an inclusive way of life.

Panelists TBA

5:15 PM – 6:30 PM
We'll screen some of the best film submissions on the LAFF stage. Lights, camera, fashion, action!

See LAFF APP for lineup.

6:45 PM – 7:45 PM

We'll screen some of the best film submissions on the LAFF stage. Lights, camera, fashion, action!

See LAFF APP for lineup.

6:45 PM – 7:45 PM

Explore the world of fashion on film with culture video platform NOWNESS. This hour-long program uncovers the aesthetes, designers and global trendsetters who have inspired filmmakers to reconceptualize how fashion and style are explored and celebrated.

8:30 PM – Midnight
Our esteemed jury screened 90 films, 8 hours worth of footage to select the winners of the LAFF19 Fashion Film Festival awards.

9 winning films in the categories of Direction, Cinematography, Style, Music, Emerging, Campaign, Glam, Innovation and Documentary will be awarded plus a Founders Choice Award.

Join as we screen the top films, hear from the winners and toast them with a glass of bubbly! Followed by live music.

100% of every donation goes directly to programming. We deeply appreciate your support. LAFF is a 501(c)(3) nonprofit initiative of The kulturspace Foundation.